KORAY COSGUNER

 

 

ABOUT ME

CV

RESEARCH

 

Koray Cosguner is an Assistant Professor of Marketing at Kelley School of Business, Indiana University. Koray is a quantitative modeler. In his research, he develops econometric models to study firm and customer decisions to gain substantive marketing insights. He uses a variety of methods such as dynamic programming, optimization, computational game theory, choice, count, hazard, diffusion, hidden markov, and copula models. His research has been published at top-tier marketing and business journals such as Marketing Science, Management Science and Journal of Marketing Research.

 

Before joining to IU, Koray was an assistant professor of Marketing at Robinson College of Business, Georgia State University. At GSU, he taught Marketing Research, Direct Marketing, and the Ph.D. Seminar in Structural Modeling. At IU, he will teach Marketing Analytics.

 

Koray got his Ph.D. in Marketing from Washington University in St. Louis under the supervision of Tat Y. Chan and P.B. (Seethu) Seetharaman. Before his Ph.D., he obtained his B.S. in Industrial Engineering from Bilkent University and M.A. in Economics from Koc University.

 

He is reachable at kcosguner@gmail.com.